Mr. Novak, joined the group in 2001.
Prior to joining the group, he held a number of
senior management positions at major toy
companies including Mattel, Galoob, Hasbro and
Coleco. As a veteran in the toy industry, he
brings with him a wealth of diverse business
experience, outstanding management skills and a
comprehensive understanding of consumer products
and retail industries.
Lynn Morrison President of Asian Operations
Mr. Morrison, President of Asian
Operations, joined the group June 2008. Prior to
joining the group, he held several Asian based
senior management positions with Galoob and
Mostin Limited. Mr. Morrison manages the entire
Asia operations in all facets of product
development, engineering, sourcing and
manufacturing activities in Hong Kong and the
PRC.
Ed Chanda Senior Vice President of
Operations
Mr. Chanda, Senior Vice President of
Operations, joined Group in 1991. Prior to
joining PTI, he held senior management positions
in buying and merchandising with JC Penney and
Hills Department Stores. He brings 30 years of
supply chain and retail management experience to
the group. Mr. Chanda is responsible for product
forecasting, inventory commitment and
distribution operations for the U.S. market.
Lori Farbanish-Rotter Vice President of Design and
Development, Girls Toys
Ms. Farbanish-Rotter, Vice President of
Design and Development of Girls Toys, joined the
Group in 2000. She holds a degree in
illustration and graphic design. Prior to
joining the group, she held senior positions in
giftware design for Russ Berrie Company as well
as toy design for Mattel where she specialized
in Disney licensed products. Ms.
Farbanish-Rotter has over 25 years of experience
in the toy industry.
Paul Fish Senior Vice President of
Marketing, Product Development and Creative
Services
Mr. Fish, Senior Vice President of
Marketing, Product Development and Creative
Services, joined the group in June 2008. He
brings a wealth of knowledge with over 20 years
of toy industry and advertising experience.
During his 17 years at Mattel, Mr. Fish held
positions in Marketing, Business Development and
General Management. He holds a Masters of
Business Administration degree with a
concentration in Marketing and Finance from the
University of Southern California.
Raymond Geiman Vice President of Product Development, Boys Toys
Mr. Geiman, Vice President of Product Development for Boys Toys, joined the group in 2003. He holds a degree from the University of Cincinnati in Industrial Design and is a member of IDSA (Industrial Design Society of America). Prior to joining the Group, he owned and operated R. Geiman Industrial Design and worked for major toy companies including Mattel and Hasbro Toys. He has 24 years of experience as a professional designer.
Carey Bay Vice President of Sales, National Accounts
Mr. Bay, Vice President of Sales,
National Accounts joined the group in July 2009.
Prior to joining Playmates Toys, he held senior
management positions in Sales, Business
Development and Product Development with leading
U.S. toy and video game companies including
Mattel, Sega of America, Hasbro, and Konami. Mr.
Bay has a very broad background with a strong
understanding of all retail channels.
Phil Hanneke Vice President of Sales Key
Accounts
Mr. Hanneke, Vice President of Sales Key
Accounts, joined Playmates in 2003. Phil has
been in the toy industry over 25 years and has
held positions with Milton Bradley, Tiger
Electronics, V-Tech, and Upper Deck. Over the
course of his career, he has held various
positions with these companies and has always
concentrated in working closely with the retail
buyers and upper management to secure strong
support.
Andre Lake Mayer Vice President of Strategic
Alliances and Business Development
Ms. Mayer, Vice President of Strategic
Alliances and Business Development, joined the
group in 2006. She brings with her two decades
of experience and a wealth of knowledge in the
licensing and consumer products arena worldwide,
with affiliations such as Lucasfilm, Paramount
Pictures and Turner Classic Movies. She has
developed and launched thousands of products
into the marketplace in conjunction with the
promotion, marketing, retail and licensee
management and brand development for major
entertainment franchises including Star Trek and
Star Wars. Ms. Mayer leads the effort to
identify and secure strategic growth
opportunities for the Group through acquisitions
of new licenses for entertainment franchises and
new technologies and inventions.
